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Alyssa Greenberg

@smallgirlbiglens
  • Editorial
  • GRWM
  • Red Carpets
  • Campaigns
  • Fashion
  • Portraits
  • Lifestyle
  • Personal
  • About
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Met Gala: CAMP 2019

May 14, 2019

If you know me - then you know covering the Met Gala is my favorite time of year. I had the opportunity to shoot Michael again in his custom Coach look as well as the beautifully talented Maggie Rogers. Captured in the Pierre Hotel, we had time to shoot portraits and editorial content before they jetted to the gala. Stuart joined for a champagne toast and I followed them out.

The elevator ride down was magical - stopping on every floor opening up to another celeb dressed to the nines. Guests waited in the lobby outside the revolving doors before exiting to the madness and chaos of fans eagerly waiting to see their looks for the anticipated red carpet of the year. (See below for some pictures taken in the hotel lobby).

Michael went first, Maggie followed suit. And off to CAMP they went…

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In Coach Tags met ball, MET, MET museum, met gala, camp, met gala camp, notes on camp, michael b jordan, stuart vevers, maggie rogers, pierre hotel, getting ready, custom couture, emily blunt, Lili Reinhart, cole sprouse, riverdale met gala, riverdale
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Life Coach

June 16, 2018

Coach always knows how to throw a party. And this was no exception. There are 4 rooms of activations. I'm debating giving so many details because I feel you should go and experience it yourself, but chances are I will post this blog post after the event ends.

When you enter, you are placed in a dark room filled with TV sets playing static and coach logos There are 3 phone booths ringing. Guests are encouraged to pick up the phone, where their life coach is on the other end.

The next room was a totally blank all white subway car. You check in at a desk and are given a bucket of markers. Some of the best things I saw written were about Trump, gun control, pride and the Coach carriage logo. Street artist WhIsbe was tagging the wall with custom art. His notable Gummy Bears series could be seen on the ceiling and walls. 

Third room was a Coney Island escape. Skee ball games are branded and require coach tokens to play. A hovering massive clown haunts the room. The DJ plays 90s flashbacks (my jams) while guests danced and drank signature cocktails. Ne-Yo mingled with Stuart Vevers and Joan Smalls before BK Steppers came in with a killer performance. 

The final room is a dark forest with hanging moss. You can have your tarot cards read before leaving the activation. And the cherry on top? The ice cream truck out front. 

In Coach Tags life coach, lifecoachny, coach, bk steppers, ne-yo, stuart vevers, joan smalls
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CFDA for Coach

June 7, 2018

I spent the evening getting ready with Tommy Dorfman, Hari Nef and Adesuwa Aighewi for the CFDA awards. Tommy gushed about Shawn Mendes over ice coffee while Adesuwa facetimed with other Coach gal Paloma Elsesser and Hari practiced the art of spinning in the dress for the cameras. "The paparazzi love when you do this," she squeals as she drops the dress allowing em to capture it in mid air. One of the best crews I have ever worked with. All it was missing was Selena's new song "Back to You" playing over the Coach HQ Speakers.

In Coach Tags Adesuwa Aighewi, tommy dorfman, hari nef, stuart vevers, cfda awards, cfda, coach
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Met Gala 2018 for Coach

May 17, 2018
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I spent the week prior to the Met Gala covering the making of Selena's dress in the workshop. Capturing the details from sketch to red carpet.

Her custom dress got made attention on Vogue Magazine and went viral. Selenators adored the angelic dressed inspired by Queen Esther. Her bag even quoted “A woman who fears the Lord is a woman who shall be praised” in Selena's handwriting. 

She cheered champagne with Stuart in her hotel room and gushed about her Heavenly Bodies dress before heading out to the carpet. 

Thrilled to be able to share these images is an understatement. 

In Coach Tags met gala, heavenly bodies, met heavenly bodies, the met, met ball, selena gomez, selena, vogue magazine, coach, stuart vevers

Coach Fall 2017

March 16, 2017

I'm sure people are sick of looking at all my Coach photos because I post them every other day, but I'm still obsessing over the Fall 2017 show. Creative Director Stuart Vevers put together another the cool IT girl collection filled with florals, fur and even Fisher Price logos on bags.

My images can be found on Coach's social feeds, The Zoe Report and Simon Mall advertisements. 

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In NYFW Tags coach, simon malls, the zoe report, stuart vevers, fall 2017, fw17, nyfw
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